A live connection between broadcast programming and TV Widgets
Broadcast Interactivity brings Internet-enhanced television to millions of consumers across the world's most popular TV brands. This new feature will offer a real-time interactive entertainment experience across major network and cable TV programs. Broadcast Interactivity provides engaging, actionable experiences for people watching TV, with just a simple remote control.
Examples of Broadcast Interactivity
- Showtime -- Showtime Boxing fans could access detailed fight information including photos and videos, test their knowledge of boxers and vote for the boxer they think will win the match.
- HSN -- Shoppers watching HSN could directly purchase an item highlighted on the show, accessing real-time inventory data and taking advantage of specials of the day, using their remote control
- CBS -- Viewers of Hawaii Five-O could view fun facts on each character and see trivia about the original and new series using their remote control.
- ABC -- Viewers watching Grey's Anatomy could access actor information and view photos and videos during certain scenes right from their TV while watching the show.
- Ford -- TV viewers watching a Lincoln MKX commercial could find a local dealer, customize their dream car, view a Lincoln luxury lifestyle video, and more.
- Mattel -- Viewers of a Barbie TV commercial could take a Barbie poll, play a Barbie dress-up game, view Barbie documentary videos and more.